Terametric Releases Optimizer for Twitter

Cambridge, MA (BUSINESS WIRE) 8 September 2011

Terametric today announced the release of Optimizer (TM) for Twitter, a SaaS platform that enables product and corporate marketers use to reach and the growth of Twitter to attract more customers and drive more Conversions. Twitter Optimizer predicts and measures, which activities have the highest impact and delivers real-time actionable recommendations to measure so that both beginners and experienced social media marketer and improve their contribution to marketing performance. Optimizer for Twitter is the first and only social marketing platform that integrates real-time analysis of guidance on what to tweet, tweet it when and who to target.

Optimizer for Twitter surpasses conventional monitoring and analysis methods and has a unique competitive advantage benchmarking engine to predict and recommend measures for marketers in real time. Optimizer for Twitter can actually help to compose a tweet and plan for the orientation, the right message at the right time and help marketers by monitoring the tweet-stream and the recommendation of the most influential and greatest trends tweets to get involved with. Now you can drive social marketers to measure and improve all their Twitter activity and campaigns from a single, easy-to-use Twitter campaign management platform.

Optimizer for Twitter will be released after extensive beta-testing final since May 2011. “We have refined the analysis, forecast presentation and channel optimization on feedback from a range of beginner to experienced social marketers coordinated basis,” says Wendy Troupe, founder and CEO of Terametric. “Terametric has devoted a great team of managers and marketers to inform partners with analytics in real time so that they can take advantage of their social media campaigns built together.”

FREE 30-day trial version available

A free 30-day trial version of Twitter is for Optimizer for qualified marketing organizations that can apply to http://promos.terametric.com/optimizertrial

About

Terametric

Terametric develops solutions that deep analytical insights apply to the measurement of the impact and return on investment (ROI) for marketing activities. Terametric solutions provide actionable information to help determine marketing executives, which activities made the greatest impact and provide the highest ROI for their organizations.

Terametric is in Cambridge, MA, USA and is supported by a team of experienced engineers and marketing specialists with backgrounds in chemical analysis, financial services, marketing and business-intelligence-led.

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